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Lead acquisition
+ Data science

We build relationships,
not just leads

Our strategies are built on a deep understanding of human behavior, leading to more natural and lasting conversions.

A continuous
improvement approach
through collaboration

We believe in co-creating the best campaigns. Working closely with our clients, we craft solutions that genuinely meet their needs.

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La Forfaiterie
Experience-based packages industry

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Oasis at Grace Bay
Hospitality sector

Challenge
Increase the volume of qualified leads while reducing the cost per lead.

Solution
Google Ads campaign featuring advanced segmentation, landing page optimization, and implementation of an automated nurturing program.

Results
Significant increase in sales for both gift stores and travel agencies.
33.5% increase in web visitors

Challenge
Review the conversion funnel to maximize direct booking without going through Online Travel Agencies (OTAs).

Solution
A marketing strategy that aims to avoid the click. The idea is to generate as many secondary impressions as possible, which aren’t displayed in the top search engine positions, in order to build the boutique hotel’s brand awareness and reconnect with travelers on other platforms like TripAdvisor.

Results
After 3 months of continuous campaigning, Oasis at Grace Bay is at maximum capacity, and 80% to 90% of bookings are made directly via the website, without going through Online Travel Agencies (OTAs).

A data-driven process

Our approach is never based on assumptions. Every action we take is driven by precise data, optimizing your results in real-time.

Data analysis

It all starts with data. Our experts analyze your audience’s behavior to identify the best conversion opportunities and create a highly targeted strategy.

Campaign design

Data analyzed, now it’s time for action: we create tailor-made campaigns that captivate and convert, using the right channels and messages that resonate.

Metrics and reports

Tracking is the key to success. We provide you with clear reports and recommendations to adjust and perfect every step of your campaign, maximizing your ROI.

A few of our partners
who trust us

What makes Minimal the right
choice for your lead generation?

Dedicated team of experts

Our team brings together digital strategy experts who are passionate and dedicated to maximizing your results. We work closely with you to turn every interaction into a qualified opportunity.

Advanced technology and tools

With cutting-edge tools and proven technologies, we optimize your campaigns at every stage, ensuring smooth management and real-time measurable performance.

Personalized approach

Every campaign is one-of-a-kind. We assess your specific needs to design a custom strategy that aligns with your vision and effectively engages your target audience.

What our customers say

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Winning concepts

Winning concepts that represent the client’s values and reach the target clientele. The mix team offers you a professional and authentic service. The best of all worlds!

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Genevieve Raynauld
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The max for its customers

Minimal, a Quebec agency that gives its all for its clients. It’s always a pleasure to dig with its artisans, new ideas and relevant concepts.

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Pascal Henrard
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Creative solutions

A great agency that provides creative solutions, always received good service!

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Aude Valois
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Best agency of all time!!

Best agency of all time!! Great team and super human and authentic approach. Very satisfied with their work and strategic advice.

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Erik Gaudreault

Ready to grow your business online?

Schedule a meeting with our lead generation experts today