Content Strategy, Web Marketing

On The importance of a funnel shaped conversion for your E-commerce strategy

Ecommerce,is  defined as the activity of selling products and services online though the Internet, is nowadays it’s an activity that is so widespread that it needs a highly competitive marketing strategy. Companies from Quebec starting in E-commerce can enjoy numerous considerable advantages. The … Continued


Content Strategy

Easy ways to help you maximize your newsletters

With all the recent updates to the Facebook algorithm (and certainly, the panic that ensued), it’s undeniable that companies need to multiply their communication channels with their clients to ensure the right brand content and success. Newsletters are great tools: they don’t cost much, are easy … Continued

reseaux sociaux mininal

Content Strategy, Social Network, Web Marketing

Maximize your marketing strategy with Instagram

Launched in 2010, Instagram is now worshipped by numerous social media network lovers. Instagram is not just a trend, it’s an app that has numerous marketing advantages. If almost all brands use Instagram today, lots of companies are still hesitant … Continued


SEO, Web Design, Web Development

Is your website UX friendly ?

Uer experience or UX as it is most commonly referred to is about making your users’ website experience simple and enjoyable. We could breakdown the practice into three basic rules: utility (content), utilisability and design. On the internet as in real life, people … Continued

Press Release

Advertising Agencies Minimal and Les Dompteurs de souris to Join Forces

Québec City, February 18, 2019 – Two growing advertising agencies are joining forces to better serve the Quebec market. Montréal ad agency Minimal, known for its digital advertising expertise, is merging with Les Dompteurs de souris, a Québec City agency at … Continued

marketing web

Content Strategy, Web Marketing

8 web marketing trends to keep an eye on in 2018

The internet changes very quickly and we all don’t want to be left behind. In 2018, we can expect to see the following eight web marketing trends everywhere! Micro-influencers Why? Their audience is smaller, however their engagement rate is higher so the … Continued